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THE NEW NEW IMPOSSIBLETM BURGER
It’s tastier, more nutritious and all around better than the original recipe. Find out how to get your hands on the new recipe.
(EAT THE IMPOSSIBLETM)
FOOD FOR THOUGHT
We started with a simple question. “What makes meat taste like meat?” Then we took everything we know and love about meat, and made it even better – using plants.
(THE WHY)
MISSION IMPOSSIBLETM
Why make meat from plants? For all the mouthwatering flavor and only a tiny fraction of the environmental impact of meat from cows. Eat up. Save Earth.
LATEST FROM IMPOSSIBLETM
(FIND THE IMPOSSIBLE)
HEY! YOU OVER THERE.
All this scrolling got you hungry? See the restaurants serving the Impossible™ Burger near you. Click below to find the closest one.
