ImpossibleTM Beef Meat From Plants
ImpossibleTM Beef
Meat from plants for people who love ground beef—with the delicious taste you know and love!
(CHECK OUT WHAT'S INSIDE)
Flavor
Turns out the key to meat flavor is the same molecule that makes it a great source of iron: heme. Yeast extract (a natural flavor) adds a savory kick.
Fat
Coconut and sunflower oils give Impossible Beef its juicy sizzle.
Binders
Methylcellulose (a culinary binder commonly found in ice cream, sauces, and jams), and food starch (a carbohydrate commonly found in foods like canned soup) bring it all together.
START EXPERIENCING IMPOSSIBLE BEEF
Impossible Beef at your Local Grocery
We’re available at grocery stores nationwide – find us in the meat aisle!
IMPOSSIBLE BEEF IN THE WILD
Want to try Impossible Beef? From burgers to tacos, you can enjoy Impossible Beef in your favorite restaurant dishes.
IMPOSSIBLE BEEF DELIVERED
Want Impossible Beef delivered to your door? Order it from your local grocery store using your favorite grocery delivery app.
DON'T JUST TAKE OUR WORD FOR IT
(Recipe Inspiration)
Endless Possibilities
Burgers are just the beginning -- anything you can make with ground beef you can make with Impossible Beef!
ImpossibleTM Lasagna
- 8Servings
- 18Ingredients
- Showing Off
ImpossibleTM Gyro
- 3Servings
- 19Ingredients
- Super Easy
ImpossibleTM Chili Cheese Fries
- 4Servings
- 18Ingredients
- Not Too Tricky
(YOUR IMPACT)
JOIN THE MOVEMENT.
SAVE THE PLANET.
Eating Impossible Beef instead of beef from an animal means your environmental footprint is much lower: less land and water, and lower greenhouse gas emissions. Check out how every choice adds up below.
(NOT SERVING YET?)
PUT YOUR RESTAURANT ON THE MAP
Consumers everywhere love Impossible Beef. Give them what they want by adding it to your menu! Learn how Impossible Beef can boost your business.