The Hot Dog Has Entered Its Plant Era.

AddImpossibleHot DogTo Your Menu

Beef Hot Dogs...From Plants!

Yep. Everyone’s favorite questionable food choice has finally been updated to give your customers the beefy, delicious flavor they love without any animals whatsoever. Easy to add and even easier to prepare—it’s the meaty dog your menu’s been holding out for!

GivingCustomersWhat TheyWant

71%

agree that Impossible Beef Hot Dogs Made From Plants taste like an animal beef hot dog.¹

8/10

81% of consumers preferred Impossible Beef Hot Dogs to a leading plant-based hot dog.²

50%

less fat than leading animal hot dogs.³

Why Impossible™ Hot Dog?

Higher Sales

Impossible is the partner to drive traffic and same-store sales. Impossible Foods buyers visit foodservice locations 13% more frequently⁴ and spend 27% more⁵ than other buyers.

Wins on Taste

“No way this beefy, juicy dog is made from plants!” Get ready to hear that all day long from your customers about this seriously delicious, meaty treat. In fact, 81% of consumers preferred Impossible Beef Hot Dogs to a leading foodservice.

Easy to Add to Your Menu

Smoky, savory and quick to prepare, our Beef Hot Dogs come fully cooked and can be prepared from a thawed or frozen by heating them on a flat top, steaming, boiling or grilling!

Add To Your Menu

If you’re cooking with Impossible Meat from Plants ...

Compared to meat from animals

In one year, yourwaterUsage will reduce by490,250gallons

Image of shower

Which is the equivalent of24,500ten minuteshowers

Share

* Footprint calculations are based on a yearly timeframe and assume 1:1 displacement of the production of meat from animals by the consumption of plant-based meat and do not account for other potential uses of water and land resources. Individual purchases of Impossible products may vary in impact.

  1. Based on averaged scores from an in-home usage test with 107 adults and a blind taste test of 159 hot dog consumers in July 2023.

  2. Based on a blind taste test of 159 hot dog consumers from Deerfield, Illinois in July 2023.

  3. Saturated fat per 64g serving: A leading animal beef hot dog 18g; Impossible Beef Hot Dog 9g.

  4. Technomic Ignite Consumer Survey FY2023 in limited service large chains where Impossible is menued n=5600 guests, n=216 IF buyers.

  5. Spend is based on stated data from FY2023 Technomic consumer surveys.

Get in touch

You've Come to the Right Place

Receive a free sample and an offer on your initial purchase!

Company details

Enter here

Subscribe to our newsletter

Sign up to stay updated on the latest Impossible™️ recipes and product releases