Join The Meat Happy Movement
Add Impossible To Your Menus This Fall
If selected, you’ll receive an exclusive, limited-time mEAT HAPPY marketing kit packed with merchandising materials to showcase Impossible dishes, educate students on their environmental impact, and incentivize participation with chances to win.
Make Your Students Happy
We'll send you merchandising (complete with QR codes) to guide students to a website where they can learn more about something they really care about—the environmental impact of their food choices.
They’ll even get a chance to win $500 towards a vacation to see the world they are helping to save when they replace animal products with Impossible meat from plants.
Your Meat Happy Kit
You’ll receive a marketing kit this summer to help bring the mEAT HAPPY promotion to life on your campus over 9 weeks (September-October). We’ll provide support every step of the way–from implementation guidance, recipe inspiration, and ideas for campus activations that keep your students coming back.
Your Impossible mEAT HAPPY Kit will include:
Implementation Guide
Window Clings
Floor Decals
Retractable Banners
Table Signage
Flags
Serving Paper
Promotional Info Cards
Digital Menu Signage
Social Media & Email Graphics
Meat Happy Campaign Website: Featuring Education and Chances to Win for Students
Giveaways for Students (Plantable Pencils, Stickers, Pins)
After the program, we’ll enable you to calculate your environmental impact to share with your students.
Register Your School
Fill out the form to learn more and sign up for the chance to participate while supplies last. New and existing customers who serve Impossible™ meat from plants (beef, pork, chicken, and/or sausage) during the promotion period of September 1 to October 31, 2024 are eligible. If selected, you will be contacted to confirm your eligibility.*