



ASGET
Available package size

Impossible™ Beef Meat From Plants, 340g
Why Impossible™ Beef?
Unbelievably tasty
We could list a bunch of adjectives that describe the tastiness of Impossible Ground Beef like meaty, savoury, juicy, beefy and totally craveable. Or we could just leave this stat right here: 70% of US beef eaters said the Impossible Burger tastes as good as, or better than, the animal version.¹

Nutrient-Packed
We’re not just all about delicious meatiness. Big, impressive nutritional numbers are big for us too. And this beef made from plants is coming in strong with 17g of protein, 5g fibre and 0mg cholesterol (5g saturated fat) per serving. Nice. But those are just the highlights—check that nutrition panel for even more.
Gluten Free
17G protein per serving
0MG Cholesterol
5G saturated fat per serving
Quality Ingredients
As we might have mentioned a thousand times, our ground beef is made from plants. Our ingredients come from lovely plants like soybeans, sunflowers, and coconuts—farm-grown in the warm sun. You know…plants. Everyone’s a fan. So feel free to feel good about every meaty, delicious bite.
Compared to animal beef, Impossible Beef uses approximately²
92% LESS WATER
91% LESS GHG EMISSIONS
96%LESS LAND
Aug & Dec 2021 in-home use tests with 259 US consumers.
Impossible Beef US LCA (2022).

Where can you find us? This map knows. And it can even give you directions to all the Impossible products from plants you could want.
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Almost everything we eat is processed in some way. For example: blending, mixing, cooking, or baking are all "processes" that change a food from its raw, natural state. Our products are made by mixing carefully selected ingredients derived from plants or by fermentation, to create something unique and delicious. Want the details? Click here.
While Impossible™ Chicken Nuggets Made From Plants do contain gluten, Impossible™ Beef Made From Plants is gluten-free. We encourage you to review our ingredient labels regularly, as we are continually working to improve the taste and nutrition of Impossible™ products, including through periodic recipe updates. Want the details? Click here.
All of our products contain soy. Impossible™ Chicken Nuggets Made From Plants also contain wheat. None of our products contain dairy, eggs, fish, peanuts, tree nuts, shellfish, mustard, sesame seeds, or sulphites, and they’re safe for those with alpha-gal syndrome. All of our products contain alliums. You should not consume any of our products if you avoid alliums. If you’re extremely allergic to potatoes and typically avoid potato starch, you may also want to avoid Impossible Chicken Nuggets.
Want the details? Click here.
Our goal is to make products for everyone, including those with religious dietary restrictions: Impossible™ Beef Made From Plants is Halal and Kosher certified. Because Impossible Beef can be served with many add-ons and toppings, and is prepared a little differently by every chef, you’ll need to check with whoever is preparing your meal to find out if they're able to serve a fully Halal or Kosher preparation. Please note that Impossible™ Chicken Nuggets Made From Plants are not certified Halal or Kosher at this time. Impossible Beef is Halal certified by the Islamic Food and Nutrition Council of America (IFANCA). Impossible Beef is Kosher certified by the Union of Orthodox Jewish Congregations of America (OU).
Want the details? Click here.
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