Love meat? Eat meat. Impossible™ meat delivers all the flavor, aroma and beefiness of meat from cows. But here’s the kicker: It’s just plants doing the Impossible. See how it’s made below.
Break out of the bun. Have the Impossible™ Burger any way you want:
Wake up to the sound of the sizzle. Start the day the Impossible™ way.
Wheat protein and potato protein deliver that meaty chew and essential nutrition.
Turns out the key to craveable flavor is the same molecule that makes meat a great source of iron: heme. What’s heme?
Coconut oil and a dash of soy. It’s what gives the Impossible™ Burger that fatty, juicy sizzle.
To bring it all together, we use konjac and xanthan—common ingredients in chefs’ kitchens.
The Impossible™ Burger delivers iron, protein and other important nutrients. See the rest of the good stuff below.